enDrive4U - Feel your drivehttps://d4u.com.ua/1440Thu, 30 Dec 2010 09:04:08 GMThttps://d4u.com.ua/en/series/Kia-Magentis/go/2011-Kia-Optima-Hybrid/news.details.htmlNews. Kia. Magentis.As the latest model in Kia's design-led transformation, the all-new 2011 Kia Optima midsize sedan lineup expanded with Kia Motors America's (KMA) introduction of the all-new Kia Optima Hybrid at the 2010 Los Angeles Auto Show. With a stunning design, roomy interior, and an estimated 40 mpg class-leading fuel efficiency, Kia's first-ever hybrid in the U.S. will attract those looking for a striking and well-equipped sedan that does not sacrifice style, comfort, performance or value for fuel efficiency. Set to hit showrooms early next year, the Kia Optima Hybrid employs a Kia-developed powertrain that includes several innovations that enable it to provide exceptional hybrid performance and efficiency."Kia Motors is aggressively expanding its green car investments and R&D in much the same way we committed ourselves to the quality and design innovations over the last decade that have fueled our dramatic brand transformation," said Michael Sprague, vice president, marketing & communications, KMA.Tue, 31 Aug 2010 09:14:08 GMThttps://d4u.com.ua/en/series/Kia-Magentis/go/All-new-Kia-Optima-2011/news.details.htmlNews. Kia. Magentis.Designed at Kia's studios in Frankfurt, Germany and Irvine, California, the all-new Kia Optima is longer, wider and lower than the Magentis it replaces and is based on an all-new midsize platform that allows for distinctive dimensions and proportions, while also providing a unique canvas for Kia's global design team to pen a vehicle that stands apart from everything else in its segment."The Kia Optima is a new strand in Kia's evolving design DNA with a blend of simple and fluid lines and elegant but uncomplicated shapes that draw the attention of the eye in much the same fashion as a perfectly-tailored fine Italian suit," commented Peter Schreyer, Chief Design Officer, Kia Motors Corporation."From the distinctive sweeping chrome accent that stretches through the C-pillars to the sleek greenhouse and flared wheel arches, every inch of the Kia Optima projects a distinguished and refined style and extreme attention to detail," adds Schreyer.Wed, 17 Mar 2010 00:35:56 GMThttps://d4u.com.ua/en/series/Kia-Magentis/go/2011-KIA-Optima/news.details.htmlNews. Kia. Magentis."The next generation of Kia Optima possesses the power to surprise," says Peter Schreyer, Kia's Chief Design Officer. "It's a car that people will simply not expect from Kia - and that's exactly what we set out to achieve."The saloon exudes an athletic confidence from every angle - its raked roofline, high and pronounced shoulder line of its sculpted flanks and its extended wheelbase are complemented by flared wheelarches and a shallow glasshouse that create a saloon with a muscular, self-assured stance.The striking visage of the car features a new interpretation of Kia's bold 'tiger' family face that's edged by piercing projector headlamps. Following the theme of recent model revisions, new Kia Optima is longer, lower and wider than before, the Kia's coupe-like profile is enhanced by the sweeping chrome arc that flows from A to C pillar, a distinctive design motif that visually lowers the car further still and enhances its cab-backwards proportions.